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Remodel your content strategy - Identifying the perfect keyword ideas is just a part of SEO competitor analysis.Competitor keyword research maximizes returns by finding the right keywords to target. Save money on link building - Building links to elevate your search engine rankings consumes a huge chunk of a blogger’s time and budget.You can then ramp up content creation for these keywords and bid on them as well. Find PPC keywords you can bank on - If a top competitor is investing in a keyword for paid traffic, chances are it helps them generate profitable leads.These are gaps between you and your competitor’s SEO strategies that must be closed if you want to outperform them. Discover content gaps - Keywords used by competitors can also point to untapped content ideas that you haven’t capitalized on yet.Not only is it a huge time-saver, electing to find competitors’ keywords also has the following benefits: You just model your strategy around proven keywords that your competitors already tested. Unlike traditional keyword research, you don’t have to start from square one with competitor keyword research. You can’t be 100% sure that your keywords will yield traffic - let alone conversions - unless you give them a shot.Ī competitive keyword research tool solves this problem by essentially unwrapping the strategy of top websites. Let’s face it, even if you find keywords with decent traffic and manageable competitiveness, results are still aren’t guaranteed. While effective, the keyword ideas you can uncover are educated guesses at best. Check out the link for the unmissable steps to successful keyword research along with alternatives to Ubersuggest.Ī lot of bloggers use traditional keyword research to fuel their content marketing and SEO campaigns. If you plan to perform keyword research from scratch, be sure to look for long-tail keyword variations.